←All workProject 03 / 08
Referral campaign
A parcel insert and matching visuals to win new customers through referrals.
To attract new customers through a referral campaign, I designed a parcel insert and all of the matching visuals — landing page, banners, teasers and more — while staying true to Wine in Black’s corporate identity.
The headline plays on a German proverb: “Geteilter Wein ist doppelte Freude” — wine shared is joy doubled.
- Client
- Wine in Black
- Discipline
- Campaign & print design
- Deliverables
- Parcel insert
- Landing page
- Banners & teasers
- Links
(Parcel insert)
(Landing page)
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